okay fine, here's the story
Look, I didn't start here.
I fell into a "trap" like approximately a million other people online. (Cringe? Yes. Worth it? Also yes.... because that's literally how I taught myself to build a website.)
What I noticed pretty quickly: every small business had the same template, the same copy, and absolutely zero personality. Generic. Boring. (Sad really)
And then the thing that really drove me crazy.... most designers hand you off to a copywriter. More time, more money, more people in your business who don't know your voice.
I actually like writing the words. Turns out I'm pretty good at making a brand sound like a human being. So I just... do both.
